BRAND GUIDELINES

Technical Precision. High Performance. Professional Excellence.

COLOR PALETTE

PROFESSIONAL BLUE

#5175D8

Primary brand identity. Used for CTAs, highlights, and technical markers.

PERFORMANCE RED

#E53935

Secondary primary color. Used for urgent alerts, performance markers, and accents.

DEEP CHARCOAL

#121212

The foundation of our technical dark mode. Provides depth and premium contrast.

STATIONERY & LIGHT THEME

STATIONERY BLUE

#2D56C1

Optimized for white backgrounds (stationery, invoices, forms).

STATIONERY RED

#D32F2F

Preserves brand impact on white backgrounds.

STARK WHITE

#FFFFFF

The background base for all company stationery and documentation.

TYPOGRAPHY

TITLE HEADING (H1)

MONTSERRAT EXTRA BOLD

Used for Hero sections and major page titles. Weight: 800. Uppercase. Letter-spacing: 2px.

SECTION HEADING (H2)

MONTSERRAT BOLD

Used for section titles and primary headers. Weight: 700. Uppercase.

SUB-HEADING (H3/H4)

MONTSERRAT SEMI-BOLD

Used for card titles and sub-content headers. Weight: 600. Uppercase.

BODY CONTENT

The quick brown fox jumps over the lazy dog. Elite Torque provides the best automobile repairs in Abu Dhabi since 1980.

Used for all descriptions and paragraphs. Montserrat. Weight: 400. Color: #e0e0e0.